1.  Member Management

2.  Member Communications

·     Automatically-maintained and integral Master List.

·     Unlimited sub-lists(“segments”) for specific purposes or permanent sub-groups.

·     Adaptive sub-lists.

·     Centralized, secure location of member information.

Electronic Communications / Newsletters

·     Media-rich content

·      Links for online donations (option)

·      Track how many people opened the email

·      Who opened

·      How many clicks on the links

·      … and which links were clicked on.

·     Keep standard templates at the ready

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3.    Professional Services:

• Consolidation of existing members’ lists
• “Cleaning” of said lists
• Custom preparation of data for migration into new database system.
• Design and manage individual plan to maximize collection of members’ email addresses.

·      Basic design of up to five newsletter templates.

·      Elaborating mailing campaigns for best results with client’s specific situation

o  Frequency, length, content, graphics vs. text, open rates and click-through rates.

·      Outsourcing of execution of electronic communications to Claritive.

·     Elaborate communications and engagement campaigns

4.    Additional Benefits:

• Behind-the-scenes email “engine” sends thousands of emails with one-click.
• Built-in anti-spam functions – your emails will not end up in the “junk” folder.
• Robust online, behind-the-scenes backups – no worry about loss of data.
• Each Newsletter is reviewed to ensure it complies with CAN-SPAM, a rigorous set of standards for ensuring a quality email campaign.